The problem
The retailer lists pianos and instruments across dozens of product lines, each model on its own page. High-value products like these only earn their keep once they rank for the exact model buyers search, and a share of the catalogue sat crawled but not indexed when the work began.
What I did
- Pulled all 217 catalogue URLs from Search Console and classified each by index status
- Submitted the main piano lines and best-selling models first
- Worked through every model page, tracking each URL until it flipped to indexed
- Built a per-URL ledger so the client can confirm each model is live in Google
- Reached all 217 tracked URLs indexed, a full 100 percent
catalogue ledger (excerpt)jan 2026
/upright-pianos/modelindexed
/digital-pianos/modelindexed
/grand-pianos/modelindexed
/accessories/standsubmitted
/collections/pianosindexed
On the record
- 217 product and collection URLs tracked
- All 217 indexed at last snapshot, a full 100 percent
- Every piano line and model page indexed one by one
- A large instrument catalogue fully in Google