The problem
The brand sells dog food across a catalogue of products, backed by recipe pages and breed-nutrition guides that pull in searchers researching what to feed their dog. Product and content pages only earn orders once they rank, and a few sat crawled but not indexed when the work began.
What I did
- Pulled all 64 product, recipe, and guide URLs from Search Console and classified each one
- Submitted the product and recipe pages first, where the orders come from
- Worked through the catalogue, tracking each URL until it flipped to indexed
- Built a per-URL ledger so the brand can see exactly what is live in Google
- Reached 62 of 64 indexed, 97 percent, with the rest submitted and tracked